jeudi 14 novembre 2013
Benefits of advertising with Google AdWords
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A few important things set AdWords apart from other kinds of advertising. Using AdWords, you can:
Reach people at the precise moment they’re searching for what you offer
- Your ad is displayed to people who are already searching for the kinds of products and services you offer. So those people are more likely to take action.
- You can choose where your ad appears -- on which specific websites and in which geographical areas (states, towns, or even neighborhoods).
- The Google Display Network (GDN) alone reaches 80% of Internet users in the US.
Control your budget
- With cost-per-click (CPC) bidding, you’re charged only when someone clicks your ad, not when your ad appears. There are a variety of bidding options you can choose from.
- You decide how much or little you want to spend monthly, and you’ll never be charged more than that amount.
- There’s no minimum spending commitment.
See exactly what's working in your ad, and build on it
- View a report of how your ad is doing -- see how many new customers connect to your business from your ad, where they’re coming from, and more.
- Use AdWords tools to edit and improve your ad, and increase the number of potential customers who contact your business.
SOURCE: google.com
This post was written by: Franklin Manuel
Franklin Manuel is a professional blogger, web designer and front end web developer. Follow him on Twitter
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