jeudi 11 septembre 2014
By Brad Farmer
Imagine searching for the ultimate Google AdSense tip and have it generate to a level which leads to your own personal Swiss bank account. The thought of having a web page that could produce an income stream of untold riches is the dream of every internet marketer. The ideal scenario for any web site owner is to have the kind of virtual real estate presence that will not only produce countless riches, but it would be easy to service and maintain. However, it isn't that simple and the truly successful online business owners understand the nuances of a profitable web site. So, what exactly is this tip and how can it bring in the kind of money that expands a bank account to gratifying levels?
The most significant aspect of growing a business through AdSense income is to realize that it is not a get rich quick scheme. Shortly after an AdSense site is produced, many online business owners expect the cash flow to commence immediately and liberally. When the opposite occurs, frustrated web site owners are usually quick to blame Google with some nascent conspiracy that deprives them of rankings and income. How to make money with Google AdSense begins with patience and continues with the right measure of planning, targeted research, updating, choosing the right keywords, and using relevant content. The propensity to embrace a long term strategy with Google AdSense requires a mindset that is visionary and insightful. Such patience will be rewarded with a stout bank account.
How long does it take to reach these pinnacles? Yes, it is true that some Google AdSense marketers are bringing in princely sums of money while others are breeding an income which is more than generous. With the proper tools and appropriate designs, the process should take only a few weeks. As the process continues and the web site grows, your income could rise to exciting, substantial levels. Maintaining the site and building more AdSense is certainly an attractive option and should be seriously considered as your online business empire expands. However, some sites will not be profitable and need to be updated or replaced. Constant monitoring, producing a periodic web site traffic report, and daily updates are necessary to ensure a continuous flow of traffic.
When searching for the Google AdSense tip that will place your site at the apex of success, be sure to incorporate a reasonable measure of patience and plan accordingly.
Article Source: ezinearticles.com
jeudi 11 septembre 2014 1
mercredi 10 septembre 2014
By Eric Giguere
Google's AdSense program is a proven money-maker that has enriched the pockets of many website owners. Unlike many pay-per-click systems, the AdSense program has a large pool of advertisements to draw from -- the ads come from Google's AdWords program, which you can think of as the flipside of AdSense -- which almost guarantees that AdSense can find relevant advertisements to display alongside a site's content.
There are times, however, when using AdSense makes no sense at all. Here are some common scenarios:
1. Your site gets too much traffic.
The basic AdSense program is geared for small-to-medium sites. If your site gets significant traffic, look into the Google AdSense Premium Service. This is the program used by sites like Amazon.com and the New York Times and offers many opportunities for customization that the regular AdSense program does not offer.
2. Your site does not conform to AdSense program policies.
You cannot display AdSense advertisements on any site that violates the AdSense program policies. This is outlined in the first section of the AdSense terms and conditions, to which you agreed when you joined the AdSense program.
Practically speaking, this means that any content that promotes pornography, gambling, drug use or any illegal activity is unsuitable for AdSense use. You are also forbidden from using AdSense to promote alcohol, tobacco, counterfeit goods and other controversial products or services. If you're running an online casino, for example, AdSense cannot be used on the casino's site.
3. Your visitors are offended by advertisements.
Above all else, AdSense is an advertising distribution program: you're renting space on your pages to Google for the display of advertisements drawn from its AdWords program. In return for the use of your space, Google gives you a cut of the pay-per-click revenue it makes from the advertisements shown on your pages. If most of your visitors find ads offensive, they'll stay away from your site and you won't make any money from the ads that are displayed anyhow, so you might as well not display any ads.
Note that there's a difference between offending your visitors by showing any advertisements at all and offending them by showing the advertisements in so obnoxious a manner that all they want to do is leave your site. In fact, displaying ads in an intrusive manner violates the AdSense program policies and should be avoided for that reason alone.
4. The ads are simply unsuitable.
Although Google does its best to find targeted advertisements that are relevant to a page's content, sometimes that targeting fails and unsuitable ads are shown. If your content is about the evils of dieting, for example, you probably don't want to see advertisements promoting specific diets. Nor do you want to see advertisements for competing products or services. AdSense lets you filter out many advertisements, but in some cases it's simply impossible -- or too much work -- to keep out the unsuitable advertisements.
5. You make more money by keeping visitors on your site.
The fundamental premise of pay-per-click advertising is that you're willing to send your visitors elsewhere in return for some kind of payment. If AdSense is your only form of revenue then this is an acceptable trade-off. If, however, your site makes you more from other programs, you should consider whether or not losing some of your visitors to pay-per-click ads is worth it.
You don't have to remove ads entirely to handle this problem. You can simply reduce the number of ads that you display and even reposition them so that they're clicked less often. Or place them only on the site's exist pages -- the pages from which your visitors typically leave the site. Remember that your visitors are going to leave your site eventually anyhow, you're just trying to get them to stay longer.
Another strategy is to use AdSense link units instead of regular text or image advertisements, because you can configure link units (unlike the regular ads) to open in a separate window when clicked.
Remember that the AdSense program is a flexible pay-per-click program. You don't have to show advertisements on each page of your site -- in fact, the AdSense program policies forbid you from displaying ads on certain kinds of pages. Nor do you have to display ads on each site you own. You can even decide whether image or text advertisements (or both) are to be shown on a page-per-page basis. And of course you can use AdSense channels to discover just exactly which pages are making you money and which pages aren't.
Use AdSense's flexibility to your advantage, but don't get stuck on it if it's not working for you. There are other pay-per-click and impression-based advertising systems out there to explore. For a general, all-purpose program it's hard to beat AdSense, but your situation may warrant a more specialized program. Some sites make more from affiliate programs that from selling advertising, or use a combination of both. Do the search and figure out what's best for you.
Article Source: ezinearticles.com
mercredi 10 septembre 2014 0
mardi 9 septembre 2014
by Ba Kiwanuka
Adsense is an advertising model created by Google which utilizes pay-per-click and pay-per-impression advertising which is beneficial to both advertisers and webmasters alike. For the advertiser AdSense is a very efficient way to get access to high volume targeted traffic by having their ads displayed on topically relevant sites. For the webmaster AdSense can be an extremely lucrative alternative-income source, or as many AdSense gurus have discovered, Google AdSense can well be your primary super-income source.
It's free to join AdSense and you'd be well advised to read Google's AdSense rules and policies. Google supplies excellent resources on The Dos and The Don'ts of Adsense as well as very comprehensive tutorials on how to set up and use Adsense. So for that reason this article will not go into the basics of AdSense but rather will give you tips on how to become an AdSense Expert and join the growing number of AdSense Gurus who are making mind-boggling amounts from Adsense!
Dress Your Ads For Success
1. Don't leave your ads looking like...well ads! Many AdSense users simply follow Google's default format settings to setup their ads. Big Mistake! If your ad looks like an ad people are generally going to ignore it. As for those banners... please! Nearly everybody online hates banners and avoids them like the plague. So don't make the mistake of thinking that visitors to your website will behave any differently to those AdSense banner ads you may have set up. Simply put...do without the AdSense banners if you want to cash in.
2. Optimal Placement of Your Ads. In the real world it's said that location...location...location is everything. Same thing goes for the web, at least as far as AdSense is concerned. If your ads are tucked away where no one can see them basically you aren't going to get any clicks. Think about it--when people go to a website the first thing they do is absorb as much information before ever scrolling. That part of the page they see without scrolling is called above the fold. That is where you want to put your ads. Remember easier seen means more clicks...which means more ka-ching!
More Is Less. The number of ads you've got above the fold will influence your visitors clicking habits. Google puts the top-paying ads topmost with the lower paying ones at the bottom. If you have a stack of ads all located above the fold those cheaper ads might steal attention away from the more profitable ones. So keep this in mind...more is not necessarily better as far as your AdSense revenue is concerned.
3. Wave Goodbye To That Border. So you've spent a lot of time putting up intelligent and useful content on a beautifully designed site...shame that you've got to tarnish such wondrous aesthetics with Adsense. But guess what...you don't have to! You can easily blend your ads in to compliment the overall layout of your site. First thing--Get rid of that border delineating your ads. Next, make your AdSense text the same colour as that of the rest of your site. People are more likely to click on it thinking it's part of that useful content on your site.
4. Text Ads versus Image Ads. And the winner by unanimous decision is (drum roll)...Text Ads! With the right formatting your text ads will blend in with your content. Text ads are also more flexible with respect to tweaking and positioning. Another thing about text ads, is that you can squeeze more of them in the space taken up by an image ad (banner). Text ads don't appear like clutter whereas banners do!
5. Keywords. The content on your web pages determines the AdSense ads that appear there. If your site does not have a specific theme then Google will gladly supply you with non-profit general service ads. So as you can see Content is Still King! Even so you can quite easily (and legitimately) influence the AdSense ads supplied to your site by strategically placing keywords in specific locations on your site without diluting your site's copy (text tailored towards a specific goal and written for your visitors).
These are just a few of the simple optimizer tweaks that AdSense Experts utilize to cash in big from Google Adsense. Remember that people generally need to be exposed to something at least seven times before they're comfortable enough to purchase it. So if you're an affiliate marketer or any kind of online seller (or for that matter as long as you have a site) why not put up AdSense on your site and make some easy revenue while your visitors familiarize themselves with what your site has to offer.
Finally if you really want to become an AdSense Guru who rakes in five-figure amounts every month, you need to understand what it takes to correctly design a site from scratch with the sole purpose of cashing in big from Adsense!
Article Source: ezinearticles.com
mardi 9 septembre 2014 0
lundi 8 septembre 2014
This article introduces AdSense Direct, a new way to use AdSense to manage advertising that you directly sell ads on your blog or website - and to fill those spaces with AdSense ads when there are no Direct ads running.
"Management" means that after an advertisement and campaign details are set up and approved, the ads will show on your site without any changes to your site (apart from having AdSense ads in on it), and having all contracts, invoicing and payments handled through your AdSense account.
How to use AdSense Direct
- Arrange a direct deal with an advertiser -- this can be any advertiser, even one that doesn't currently use AdWords.
- Enter the details into your AdSense account; more details about this here.
- You will be given a link which you email (etc) to the advertiser.
- The advertiser logs in (possibly after creating a Google account), upload their ad "creative" (ie text and pictures), approve the terms you entered, and pays for the deal with Google Wallet.
- You - and Google - approve the ad creative (ie words and pictures).
After this, the ad runs during the time period that you set up for it. And after it has finished, regular AdSense ads are shown instead.
Limitations
Bad news for now:AdSense Direct is currently available to publishers and advertisers located in the U.S., and we hope to expand further in the coming months.But my fingers are crossed that this will change soon.
There's no statement about how this works with AdSense's limits on the number of AdSense ad units shown: does an "AdSense Direct" ad count towards the three-per-type-per-page that non-premium AdSense advertisers are limited to? My guess is "yes" - because regular AdSense ads are shown if AdSenseDirect ones aren't available.
Possibly you can only have one direct advertising campaign at a time? Google's announcement also says "If you've already expanded to running multiple direct ad deals and ad networks on your pages alongside AdSense, try our ad serving solution DoubleClick for Publishers (DFP)." - and yes, AdSense Direct does seem to be a vastly simplified version of this, which will benefit Google by signing up more advertisers.
And AdSense-Direct will only work in places where you can put an AdSense ad unit. For example it is possible to put ads right inside blog-posts. But regular AdSense ads need Javascript to work, so people who read your blog by email subscription or RSS don't see them. It's likely that AdSense Direct ads will be the same.
I haven't checked, but I'm pretty sure that the standard AdSense rules will apply. And this will mean that if your advertiser ticks any of Google's categroy boxes, their AdSense-served ad will not appear on your blog if you have blocked that category.
AdSense Direct is probably not available for Blogspot domains, or at least not for ones whose owner signed up for AdSense using the easier AdSense setups for hosted publishers.
Costs?
The $64m question!I'm still looking for information about Google's charge or margin for using Direct. For regular AdSense (for non-premium publishers, anyway), its 42%, ie they pay out 58%. I guess it will be a lot lower - but still significant, as Google are providing tools to do some of the most troublesome bits of direct advertisign for us.
My (possibly hopeful!) guess is 20%. What's yours?
READ MORE: blogger-hints-and-tips.blogspot.com
lundi 8 septembre 2014 0
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